After launching your website there are many options to consider, such as marketing, site traffic, and user experience. The first question clients always ask after launching a website is “now how will I get visitors?” Many people assume by simply building a website visitors will just appear, this is not the case.
On the bright side once you build a website there are many steps you can take to gain traffic, get better results on google and build an audience.
Search Engine Optimization
This is one of the most popular and effective ways for driving traffic to any website. There are two types of SEO options paid and organic. By having your website optimized for search, you can choose keywords that are relevant to your target audience and work toward one ultimate goal, showing up on the first page. We specialize in providing organic search engine optimization because of it’s lower cost and high return on investment. If you’re unfamiliar with SEO, it’s best you hire a company in order to get better rankings in Google.
Post Interesting Blogs
Blogging is a great SEO tactic and great way to build an audience. Quality content is favored by Google and the most successful websites are built with content strategies in place. Always keep in mind blog posts should be original, helpful or entertaining to your audience if you want them even consider reading it. All blog posts start with a catchy headline, if the headline stinks, they’ll never click it.
Social media is one of the top marketing tools for maintaining a strong online presence. Not only will social media help you gain traffic, if done right it can help your websites SEO. When designing a new WordPress site we always suggest our clients create social media pages, if they haven’t already done so. Social media icons are important on your websites header and footer. All blog posts should have easily visible social media sharing icons. E-commerce stores should encourage users to share their shopping cart or recent purchases via social media, in order to spread the word.
Are you taking advantage of these three important website marketing tools? If not, consider contacting Logic Web Media. We’re a top notch Long Island web design company offering search engine optimization, mobile responsive development, social media marketing and more. Basically we do everything internet.