Alternative Earthcare is a full service lawn and tree service company based out of Bay Shore. They service everyone from Nassau to the east end with both traditional and green, organic lawn care solutions.
Alternative Earthcare came to Logic Web Media with almost a dozen websites, each one outlining a service. The designs and code were out-dated and needed to be made mobile responsive. They also were told some bad information regarding SEO and were in desperate need of what is known as Google Penguin Recovery.
The first step in this redesign was assessing the needs of the company so we could make one cohesive website that included all of their services. We then made a fresh, modern design that represented the nature of their business, using colors that speak for the “green” part of their business.
The new design was modern and the flow of the navigation made for an improved user experience, helping the company generating leads on the internet. On top of that, it was the first step in helping to recover from bad SEO practices. After rebuilding the site, we needed to then begin to clear up all the spammy things attached to their company on the internet. While this isn’t a quick task, we are continuously seeing their site and branding improve with better search rankings and an increased amount of traffic to their site.